Services
Eight services that cover the full content stack — from a single blog post to a full content engine. Mix and match, or pick a monthly retainer that bundles them together.
Every service is delivered by Kaitlin directly. No outsourcing, no junior staff, no AI-generated first drafts. The brief is always the same: high-quality content and strategy that resonates with real people, written in your voice, accountable to a metric.
Most clients start with a one-off project and move into a monthly retainer once the work is delivering. Pricing for both is below.
For retainers
Three retainer tiers from £600/month — built around what most brands actually need.
See pricingLong-form content built to rank — and to actually be read.
Researched, structured and optimised blog content that earns traffic and builds authority. Every brief starts with keyword research, search intent mapping and a clear strategic angle — then gets written in your brand voice, not a generic SEO one.
From £180 per post
Read full service pageEmail that gets opened, read and clicked — not deleted.
Single broadcasts, full nurture sequences, lifecycle programmes — all built to drive measurable action. Strong subject lines, sharp body copy, clear single CTAs. Works across Mailchimp, Klaviyo, Brevo, ConvertKit and most major ESPs.
From £220 per campaign
Read full service pageConversion-focused pages built to earn their traffic.
Full landing page copy and structure for product launches, paid traffic, lead magnets and event sign-ups. Built around proven frameworks — hero, problem, solution, social proof, objection handling, CTA stack — and tested in real campaigns.
From £450 per page
Read full service pageDownloadable content people actually fill out a form for.
Researched, written and designed lead magnets that match your audience's actual problems — guides, checklists, calculators, mini-courses. Plus the opt-in copy and email sequence to convert downloads into customers.
From £550
Read full service pageThe reference doc your whole team can actually use.
If you're scaling content output across freelancers, agencies or in-house teams, you need a voice doc. KP writes ones that get used — principles, dos and don'ts, sample copy across formats, and concrete examples of what good looks like.
From £600
Read full service pageFind what's working, kill what isn't, and ship a 90-day plan.
Full review of your existing content across blog, social, email and landing pages — measured against your business goals, not vanity metrics. Comes with a prioritised fix list, conversion uplift estimates and a 90-day action roadmap.
From £750
Read full service pagePersonalised messaging sequences that feel human.
From connection requests to follow-ups and value-led outreach — every message is crafted to spark real conversations. No copy-paste scripts, no spammy automation, no generic templates. Just messaging that gets responses.
£500 per month
Read full service pageGot a brief that doesn't fit the list? Send it over — most projects start with a quick 15-minute call.
02 — Service
Social media management
Platform-native content that builds an audience, not just a post count.
Full social management across the platforms that actually matter for your audience — Instagram, LinkedIn, TikTok, Facebook. Content calendars planned around your business cycles, captions written in your voice, and visuals designed to stop the scroll.
Included in monthly retainers
Read full service page