Industries

Twelve industries.
One standard.

Every industry listed below is one KP has worked in over the past 12 months. Pick the one that fits — or get in touch about something completely different.

01 — Industry

Food & Drink

Cafes, pubs and restaurants need content that makes mouths water before customers walk through the door. From new menu launches and recipe blogs to seasonal promo campaigns, KP captures the flavours and personality of food and drink brands so people crave more.

Menu launchesRecipe blogsPromo campaigns
See food and drink work
Food & Drink content example

02 — Industry

Events

Whether it's a virtual conference or a live event, KP creates the content that gets people excited to attend. From social media posts that build buzz to email sequences that drive sign-ups — every asset is designed to make events feel can't-miss.

Pre-event socialEmail sign-up flowsLive coverage
Discuss this industry
Events content example

03 — Industry

Recruitment

Helping companies find their perfect match in the recruitment space — from engaging job descriptions to recruitment strategies that stand out in a crowded market. Blog posts and social campaigns that make hiring smoother and more appealing for both businesses and candidates.

Job descriptionsHiring strategyEmployer branding
Discuss this industry
Recruitment content example

04 — Industry

Lead Generation

Two years as a marketing executive at a lead generation firm taught KP what turns interest into action. Landing pages, lead magnets and email campaigns built to attract and nurture — strategies that guide prospects smoothly through the funnel for a steady flow of qualified leads.

Landing pagesLead magnetsEmail nurture
See lead generation work
Lead Gen content example

05 — Industry

Finance

Finance doesn't have to be intimidating. KP specialises in content that makes financial topics easier to understand and more approachable — from personal finance blogs to industry reports, breaking complex ideas into bite-sized pieces anyone can benefit from.

Finance blogsIndustry reportsExplainer content
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Finance content example

06 — Industry

Sports

Sports brands live on momentum and storytelling. From match-day social to athlete features and sponsorship campaigns — content built to keep fans engaged and brands front of mind.

Match-day socialAthlete featuresSponsor campaigns
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Sports content example

07 — Industry

Marketing

A creative but down-to-earth approach to marketing — from SEO-friendly blogs to catchy social campaigns that genuinely connect with audiences. The goal: helping brands stand out and grow with content that's engaging, fun and results-driven.

SEO blogsSocial strategyContent audits
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Marketing content example

08 — Industry

Beauty

With first-hand experience running a skincare brand, KP knows what authentic beauty content actually looks like. Product launches, influencer campaigns, blog posts and tutorials — combining creativity with real industry experience to help beauty brands look great and build trust.

Product launchesInfluencer campaignsTutorials
See beauty work
Beauty content example

09 — Industry

Hospitality & Travel

Compelling narratives that capture the essence of unique destinations and luxury experiences. From engaging social campaigns to SEO-driven articles, KP's hospitality content inspires travellers, lifts brand presence and drives bookings.

SEO articlesDestination socialBooking-led campaigns
See hospitality work
Hospitality content example

10 — Industry

HR

Internal comms and employer branding that actually feels human. KP writes the policies, the onboarding sequences and the social content that makes HR teams look like they care — because they should.

Internal commsOnboarding contentEmployer brand
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HR content example

11 — Industry

Technology

Tech brands often struggle to make their value clear to non-technical audiences. KP translates feature lists into benefit-led copy — landing pages, blog content and lifecycle emails that turn jargon into traction.

SaaS landing pagesProduct blogsLifecycle emails
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Technology content example

12 — Industry

Mental Health

Sensitive, considered content for mental health brands and wellbeing services. KP writes with care — blogs, awareness campaigns and resource content that respects the audience and builds trust without sensationalising.

Awareness campaignsResource contentWellbeing blogs
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Mental Health content example

Don't see your industry?

KP works across most B2B and DTC verticals. If your industry isn't here, drop a line — chances are it's still a fit.